THE LAUNCH MENU
The pre-launch collection
This is the full family menu, but we're opening with a small, handmade launch collection. Cakes marked Available now are open for pre-order; the rest of the timeline is coming soon. ★ = most loved.
Tap + to see a cake, tap Pre-order to reserve it.
Carrot
Cake
- The Carrot Cake1949 ★ most loved
- The Layered Carrot Cake
- Carrot Cupcakes regular or sugar-free
- Carrot Muffins regular or sugar-free
- Coffee Carrot Cake2026
- Carrot Cake no refined sugarno dairy
Cheesecake
- The Carrot Cheesecake2026
Cold
- The Cold Carrot Cake2026
Streusel
Cake
- The Classic Streusel Cake1998 ★ most loved
- The Coffee Streusel Cake1954
- Streusel Cake no refined sugarno gluten
Cheesecake
- coming soon
Cold
- The Cold Streusel Cake2026
Chocolate
Cake
- The Oreo Cake1995
- The Dark Chocolate Cake1964
- The Marbled Chocolate Cake2026
- Chocolate Cake no glutenno dairyno refined sugar
Cheesecake
- The Chocolate Cheesecake1974
Cold
- The Cold Chocolate Cake2026
The Classic Cheesecake
Two ways ★ most loved
- Blueberry Cheesecake2012
- Strawberry Cheesecake2012
The Baker's Dozen
The addictive little bites, sold by the baker's dozen, 13 to a box, because 12 was never enough in this family.
Cookies
- Chocolate Chip Cookies
- Caramel Cookies
- Nutella Cookies
Brownies
- The Marbled Brownies2005 ★ most loved
- Normal Brownies
- Brownies no dairyno refined sugar
The Banana Loaf 2022
- The Banana Loaf no refined sugarno gluten
The Love Bites 2026
- Carrot
- Chocolate Coffee
- Cinnamon
Every year on our menu is a date dear to our family. Meet the people behind the cakes on the timeline. Items marked "no gluten", "no dairy" or "no refined sugar" are baked in a home kitchen that also handles wheat, dairy, eggs and nuts.